To go to market or to not go to market... that is the question

Number crunching & projecting. Trying to figure out what in the world to do next.

• How many wholesale accounts do I want?
• What kind of accounts do I want?
• How in the world do I want to get them?

I originally thought the good 'ole word of mouth & scouting was the way to go. And it would be if the number of new accounts I want is say, 10. But what do I do if the number is say 50? Not that it is, but I want to exploring all options.

Mart is so expensive for 100 square feet. Then there's the question: NY or Atlanta? Then there's the booth design & then sales/marketing materials & then helpers (I can't expect to be able to do it all myself - even though I would try)

And what if the buyers don't embrace Rinse the same way our great & dedicated (ok, possibly addicted) customers do?

Is there a formula? A guru? A fortune cookie to tell me what to do? Where is the magic 8 ball when you need it?

Mmmmm... Chinese food for dinner.